Every one of Route One Research & Marketing Services' clients receives a high level of personal attention and an assurance that the work is being managed by the company's Principal. Like your business, we're a small business who cares about our customers and aims to deliver excellence every time we're at the gatepost.

Profile:    

Alison Wheatley, President, Route One Research & Marketing Services

With over 18 years business planning and marketing experience and a related MBA, Alison Wheatley manages Route One Research & Marketing Services and professionally handles client projects and the strategic and marketing planning development, research, and implementation.

Alison’s expertise in research, marketing and business planning has fulfilled the needs of companies in both Canada and the US.

Prior to forming Route One Research & Marketing Services, she sharpened her marketing skills over almost ten years as a business researcher and marketer using online, telephone, in-person, and secondary methodologies. She has worked for both for-profit and non-profit organizations.

Alison’s interest in contributing to our world led her to market the Canadian membership of an American non-profit organization and develop it from under 100 to over 2,400 strong, working part-time over four years. She also conducted needs analyses and matched volunteers’ skill sets with assignments.

Alison’s passions include continuous learning, best business practices, and helping clients succeed.  She also cares about our world and supports socially responsible organizations and businesses that are helping to find solutions.

Her love of continuous learning has lead Alison through gaining a BA in English, a Marketing Management program, and an MBA that featured best practices in Research, Marketing and Business planning.

Alison is a member of the leading professional organizations in the Marketing and Management Consulting fields.