It’s the journey as well as the destination.
The E-Myth Revisited
“Go to work on your business rather than in it.” Michael Gerber
The Entrepreneur personality is the part of us that starts our own business, and has an idea and a vision of what we’d like the business to become if we lived in a perfect world where everything we needed to build our perfect business appears when needed.
The Technician personality is the part that loves to do the work. How nice it would be for work to just magically appear so we didn’t have to go looking for new clients. This personality is closely related to the expertise the owner provides to the business, whether it’s bookkeeping, designing dog products, or landscaping (just to mention a few of my clients).
The Manager personality is where businesses fall behind. Their internal Manager creates order and puts systems in place in the business. But we’re so busy working in the business, that this side of our personality is often neglected.
Route One Research provides that link of support so the business owner can juggle what they do and how they do it with smart business strategies that strengthen the business with objective business solutions and management support.
By Alison Wheatley